Apple reportedly tells suppliers that demand for the 5G iPhone 13 series is waning
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Apple allegedly told suppliers that iPhone sales that it was counting on next year may not take place
Apple had hoped that it would be able to make up the 10 million units it cut from production sometime next year. But now, those in the know say that Apple is telling its suppliers that those orders next year might not take place. These sources asked to remain anonymous since Apple’s talks with its suppliers are not public.
Lead time for the iPhone is now down to one to two weeks
During the conference call that followed Apple’s fiscal fourth quarter and 2021 results, CEO Tim Cook said that demand for new products-particularly the new iPhone models-was “very robust.” Cook did point out that the global chip shortage would cost it $6 billion in revenue during the holiday quarter.”
Not too late to buy the Google Pixel 6 or Pixel 6 Pro
Another possible factor is the release by Google this year of the Pixel 6 and Pixel 6 Pro, both priced to undercut the iPhone. In addition, this is the first time that the Pixel models have been made with Google’s own Tensor chip allowing it to include several features on the phones that you won’t see on an iPhone, at least without installing an app.
Apple’s shares hit a new all-time high earlier Wednesday at $170.30. However, the shares declined over the afternoon to close at $164.77, down 53 cents on the day.